REX Launches 2x Leveraged ETF Tracking Bitcoin Treasury Firm Strive
REX's new ASSX fund doubles daily exposure to Strive, a Bitcoin treasury company. Traders now have a leveraged vehicle to ride the BTC corporate wave.
REX has rolled out ASSX, a 2x leveraged ETF designed to track Strive Asset Management — one of the newer Bitcoin treasury companies making noise in the crypto-adjacent equity space. The fund delivers twice the daily price movement of Strive shares, meaning your gains and losses both hit harder. That's the deal with leverage, and you need to know it going in.
Strive is a Bitcoin treasury firm, which puts it in the same conversation as MicroStrategy-style plays — companies that hold BTC on their balance sheet as a core business strategy. If you're bullish on Bitcoin but want equity exposure with a kicker, this kind of product is exactly what traders have been asking for. REX is delivering it.
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Leveraged single-stock and single-company ETFs have exploded in popularity among retail traders who want amplified bets without dealing with options mechanics. ASSX fits that mold cleanly. But the 2x daily reset means this is a short-term trading instrument, not a buy-and-hold vehicle. Volatility drag will eat you alive if you overstay.
The launch signals continued institutional appetite for packaging Bitcoin-adjacent exposure into regulated, brokerage-friendly wrappers. REX has been active in the leveraged ETF space, and targeting a Bitcoin treasury company specifically is a sharp move given where crypto sentiment sits right now. Watch volume closely on ASSX — that'll tell you everything about whether retail is ready to play.
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